Bid adjustments
Customizations of bids show our ad more open ly not often to certain audiences. Customization DevicesDesktop,…
Advertisement rank
Expiration of a web search A user enters a search term Decide whether to display this…
Extensions
Extensions with the goal of website conversions Sitelink extensions (adding links)Sitelink extensions can be created at…
Keywords
Keyword Checklist From the prospectYou use different tools (keyword planner) to find suitable keywords that a…
Google Ad's
Account Payment Information Kampangne group with a specific targetBudget target groupSchedule Ad GroupsKeywords Google Ad's –…
Google Trends
Possible for: time-sensitive content (e.g. WM) Web Image Search News Search Google Shopping Youtube
Youtube
Possible niches Entertainment (vlogs, comedy, etc) Infotainment (DIY, tutorials) – rather serious Emotional category (motivation videos)…
Influencer Marketing
Not suitable for all industries Influencers with clear target groups are more suitable The cooperation must…