Classical structure
- Blo
gCategory | Category | Category
The disadvantage of the classic structure is the repetition of longtail keywords. Blog entries compete with each other.
- The new structure results from the fact that searches are written in more "spoken" – or as spoken "Where is
the nearest restaurant" (Siri, Alexa, etc.) - A new system of splittingPi
lar Pages + Topic Cluster
The Pillar page describes everything in an overview. The "Cluter Pages" serve to deepen the
The Pillar page should contain:
- A page menu (Quicklinks)
- Back to top Button
It's about greater coverage of Keyworeds